16+
Companies
From Big Four firms to mid-cap companies, representative of Luxembourg corporate life.
Partnerships · Season 01
Sponsor
the birth
of an institution.
CBLL is not a one-off event. It is a format built to last. One to two seasons per year, 24 weeks of continuous visibility, and a recurring corporate appointment. Becoming a partner of the inaugural season means attaching your brand to something designed for the long term.
The audience you reach
A qualified audience
by design.
These are not passers-by. CBLL participants are identified employees, backed by their companies, present across 18 Monday evenings in the year. Their HR teams, Office Managers, and leaders follow the results too.
192+
Players
Executives, managers, and decision-makers who play and carry the story internally.
24
Weeks
Continuous visibility. Not a one-shot event, but a recurring appointment.
2
Seasons / year
Long-term engagement is possible, with sponsor positions available season after season.
Your visibility channels
Four channels, one season.
Each pack activates the right mix. From discreet logo presence to dominant visual identity, you choose your level of exposure.
CHANNEL 01
Digital
- cbll.lu: sponsors section, homepage, calendar page, live leaderboard
- CBLL LinkedIn: around 25 weekly posts across the season
- Monthly newsletter sent to the registered base
- Systematic tagging in posts (Diamond)
CHANNEL 02
Physical
- Strike Bowling Howald: lane naming, branded entrance arch, signage
- Branded player polos (Diamond logo)
- Media Day & Grand Final backdrops
- Trophy named after your brand (Diamond)
CHANNEL 03
Events
- Opening Media Day (Matchday 1, October 2026)
- Mid-season evening (December 2026)
- Grand Final + Closing Night (15 March 2027)
- Representative invited to the Final (Diamond)
CHANNEL 04
Trophy & MVP
- The [Brand] Cup - trophy named after your brand (Diamond)
- MVP "powered by [Brand]" highlighted every month (Platinum)
- Game of the Week by [Brand] (Platinum)
- Hot Platter Menu by [Brand] (Platinum)
The three levels
Choose your level
of commitment.
Three packs, three different logics. Gold to associate with the event simply. Platinum for recurring physical visibility. Diamond to become the exclusive Title Partner of the season.
Gold
Show your support for Luxembourg’s corporate community.
Supporting Sponsor · up to 8 sponsors
On request · excl. VAT · full season
What is included
- Mention as Supporting Sponsor ("Supported by [Brand]")
- Logo in the sponsors section on cbll.lu
- 1 social mention during the season
- Mention during Media Day
Who is it for?
Ideal for SMEs, local businesses, and professional services that want to associate with the event at an accessible cost. A first step into Luxembourg’s corporate ecosystem.
Platinum
Long-term visibility, with your brand anchored at the heart of the game.
Lane Partner · 4 to 8 sponsors (1 per lane pair)
On request · excl. VAT · full season
What is included
- Lane naming: "[Brand] Lane" on 2 lanes for the full season
- MVP "powered by [Brand]" highlighted each period
- "Game of the Week by [Brand]": sponsored match of the week
- Hot Platter Menu by [Brand]: matchday snack menu in your name
- Logo on Media Day & Grand Final backdrops
- Logo on the cbll.lu homepage
- Regular social mentions (Matchdays, MVPs, Final)
Who is it for?
Ideal for mid-cap companies, agencies, and B2B suppliers seeking recurring physical visibility throughout the event. Strong visibility-to-budget ratio.
Diamond
One brand for the whole season. Exclusive naming, full exclusivity, 360 visibility.
Exclusive Title Partner · 1 unique sponsor for the season
On request · excl. VAT · full season
What is included
- Exclusive naming: "Corporate Bowling League powered by [Brand]"
- The [Brand] Cup - trophy named after your brand and awarded at the Final
- Dominant logo on all supports (Media Day, Final, communications)
- Logo on all player polos (up to 192 polos)
- Branded entrance arch at Strike throughout the season
- Exclusive banner on homepage and internal pages
- Systematic tag in all CBLL posts
- Mention in every newsletter and update
- Representative invited to the Final (honor table)
Who is it for?
For an ambitious brand that wants to connect its name with the birth of an institution. Big Four, bank, energy company, telecom operator, or strong employer brand.
Unique position. First signed commitment = first served.
Why season 1
Sponsor the first edition.
There is only one inaugural season. Sponsors who join S1 receive historical status: their brand will appear in future communications as present "since the first edition".
Beyond immediate visibility, it is an investment in a corporate institution designed to establish itself in Luxembourg for the long term.
01
Founder status
The "Sponsor since season 1" mention is kept in future communications, season after season.
02
Introductory pricing
Season 1 pricing is launch pricing. As the audience grows, sponsor pricing will naturally evolve.
03
Priority renewal
S1 sponsors get priority for following seasons, securing long-term positioning before availability opens.
04
Co-construction
Opportunity to influence season 1 supports and activations such as lane naming, menu by, and MVP awards. Flexible format.
Frequently asked questions
Sponsor FAQ
Over 24 weeks, the Platinum pack generates around 25 LinkedIn posts with mention/tag, lane naming visible at each matchday, and presence across 4 physical events (Media Day, mid-season, semi-finals, Grand Final).
B2B sponsorship is generally deductible as an operating expense, subject to usual conditions. We recommend validating your specific case with your fiduciary.
The format is designed to work from 8 teams. If season 1 starts with a smaller field, sponsor commitments are maintained at 100% across the planned supports.
Yes. A company can register its team and add a sponsor pack to benefit from visibility beyond participation alone.
A 50% deposit is due at signature to validate the position, with the balance before kick-off (5 October 2026). Professional invoice with Luxembourg VAT.
The Diamond pack is awarded to the first signed commitment. A prior discussion is planned to validate alignment between your brand and CBLL positioning.
Ready to discuss?
A 20-minute call
to qualify the opportunity.
We discuss your objectives, present suitable options, and answer your questions. No commitment, no pressure. After the call, you receive the full dossier with a personalized priced proposal.